Tools
Use the tools. No email required.
These run in your browser, save your answers locally, and print cleanly. Nothing is gated and nothing is tracked. If they help, the deeper kits are a click away. If they don't, they cost you nothing.
01
The Positioning Audit
Six diagnostic tests for your positioning, including how AI assistants describe you. Fill it in, score it, and know exactly what to fix first.
Interactive · saves in your browser · printable
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02
The Product Marketer's Essential Framework
The PMM operating model in six chapters. Messaging, positioning, launches, and a competitive intelligence program sized for a team of one.
Reference guide · readable in an hour
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The deeper kits
The full Positioning Playbook and the five-template Sprint Workbook go further. They come with the Clarity Kit and the free guide. Same format, more of the work done with you.