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Posts tagged: Forrester

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Product Marketing

Analyst Relations for PMMs: How to Brief Gartner, Forrester, and IDC (and Actually Move the Needle)

Analyst relations is often delegated to a PR team or left to the executive team to handle, but product marketers are uniquely positioned to make AR pr...

PMMAnalyst RelationsGartnerForrester
February 12, 2026·16 min read
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